AMC Entertainment Holdings Inc. saw the highest ever downloads of its AMC Theatres app Sunday, boosted by a blockbuster opening weekend for the “Barbie” and “Oppenheimer” movies, according to third-party data from Apptopia.
The movie theater chain’s app was downloaded about 47,000 times Sunday, Apptopia says, with AMC
AMC,
also hitting a high of 1.1 million for daily active users. On Saturday, the AMC Theatres app reached 29 on the U.S. iOS App Store, its highest ever ranking, Apptopia added, in an email to MarketWatch.
Related: AMC had its busiest weekend since 2019, boosted by ‘Barbie’ and ‘Oppenheimer’
The app can be used to buy tickets for AMC shows, as well as access its rewards program, AMC Stubs.
“Barbie” and “Oppenheimer” have even sparked an internet phenomenon dubbed “Barbenheimer,” with people watching both films on the same day.
On Monday, AMC said it had its busiest weekend since 2019, thanks to the openings for “Barbie” and “Oppenheimer.” More than 7.8 million moviegoers in the U.S. and worldwide saw a movie at AMC between Thursday and Sunday, according to an AMC statement. That marks AMC’s biggest and busiest weekend since 2019 based on global attendance and global admissions revenue.
Related: What’s next for AMC after court blocks its APE-conversion plan?
At its U.S. locations, the movie theater chain and meme stock darling also set a new post-reopening single-day attendance record Saturday. It was also AMC’s busiest day since July 2019, the company said. On Saturday, AMC also recorded its second-highest food and beverage day at its U.S. locations.
AMC’s stock rocketed 32.1% Monday after Friday’s surprise court setback for the company’s stock-conversion plan. AMC’s Preferred Equity
APE,
units fell 2.2% Monday.
Read the full article here
